How NI Chamber’s Promote services help your business grow

At NI Chamber, we understand that visibility is crucial for business success. But not everyone knows about the wealth of advantages NI Chamber has to offer.  

With that in mind, this article will discuss the promotional services you have access to and, when utilised well, how they can help your business grow.  

We will look at what our Promote services offer our Corporate and Growth members in terms of: 

 

Promote services offer a direct line to business decision-makers 

Our Promote services are designed to give your business a powerful platform to display your achievements, share your expertise, and connect with a wide audience of business decision-makers across Northern Ireland and beyond.  

We offer a range of promotional opportunities that leverage our extensive network and respected brand to amplify your message and enhance your market presence. 

Whether you're looking to increase brand awareness, establish thought leadership, or generate new business leads, our promotional services provide targeted, high-impact opportunities to reach your goals.  

From our award-winning business magazine to digital platforms and prestigious events, we offer multiple channels to tell your story and engage with potential customers, partners, and investors. 

 

Ambition Magazine 

Ambition is our flagship publication and a cornerstone of our promotional offerings. This award-winning business magazine is a vibrant showcase of Northern Ireland's dynamic business community. 

Published six times a year in partnership with the Ulster Tatler Group, Ambition is a high-quality, full-colour magazine featuring 100% member content. With 96 pages packed with business insights, success stories, and industry trends, it offers an unparalleled platform for promoting your business to a highly engaged readership of business leaders and decision-makers. 

When you feature in Ambition, you become part of a narrative of business excellence in Northern Ireland. Our editorial team works closely with member businesses to craft compelling stories that highlight your achievements, innovations, and expertise. Whether it's a full-page feature article, a thought leadership piece, or a spotlight on your latest product or service, Ambition helps you connect with your target audience in a meaningful way. 

The magazine is distributed to all NI Chamber members, as well as to key stakeholders in government, education, and the wider business community. It's also available in airport lounges and other premium locations, ensuring maximum visibility for your brand. With a readership of over 50,000 per issue, Ambition offers exceptional reach and impact for your promotional efforts. 

If you’re a Corporate member of NI Chamber, you have guaranteed editorial coverage at no extra cost. 

 

Member News platform 

Today, business is fast, attention spans are short, and there’s a wealth of digital noise to break through if you want your story to be heard. Because of these factors, timely communication is key.  

Our Member News platform provides you with a direct channel to share your latest news, achievements, and announcements with the wider business community. 

As a member, you have exclusive access to our online portal where you can upload your stories directly to the Member News section of our website. This self-service platform allows you to control your narrative and ensure that your news reaches our far-reaching audience quickly and effectively via our website and via our weekly newsletter, Ambition Weekly.

Your news items are featured prominently on our website, which receives thousands of visitors each month. They're also included in our weekly e-newsletter, reaching a large audience of engaged business professionals.  

This multi-channel approach ensures maximum visibility for your announcements. 

The Member News platform is ideal for sharing a wide range of content, including new product launches, contract wins, appointments, expansion plans, award nominations, and CSR initiatives.  

It's a powerful tool for building your brand presence, establishing industry authority, and keeping your business top-of-mind among potential clients and partners. 

 

Digital advertising 

In an increasingly digital world, online visibility is key. Our digital advertising services offer you the opportunity to reach an engaged audience of business decision-makers through our website and email marketing channels. 

Our website, which attracts a high volume of traffic from business professionals across Northern Ireland and beyond, offers prime advertising space to highlight your brand, products, or services. We offer a range of options, from banner ads to sponsored content, allowing you to choose the format that best suits your marketing objectives and budget. 

Our email marketing service provides another powerful channel to promote your business. With a large subscriber base of business leaders and decision-makers, our e-newsletters offer targeted reach and high engagement rates. Whether you're promoting an event, launching a new service, or sharing valuable content, our email marketing options help you connect directly with your target audience. 

 

Event sponsorship  

NI Chamber hosts a diverse calendar of high-profile events throughout the year, from large-scale conferences and gala dinners to focused seminars and networking sessions. These events offer excellent opportunities for brand exposure and direct engagement with your target audience. 

As an event sponsor, you gain prominent visibility before, during, and after the event. Sponsorship packages can include branding on event materials, speaking opportunities, exhibition space, and direct access to attendee lists.  

Our flagship events, such as the Annual Lunch and President's Banquet, attract hundreds of business leaders and offer unparalleled networking and promotional opportunities. Industry-specific events provide targeted platforms to showcase your expertise and connect with potential clients or partners in your sector. 

If you’re looking for ongoing exposure, we offer annual partnership packages that provide consistent visibility across multiple events and platforms throughout the year. 

 

Awards and recognition programmes 

NI Chamber organises and supports various awards programmes that celebrate business excellence and innovation in Northern Ireland. Participating in these awards offers a unique opportunity to gain recognition for your achievements, boost team morale, and enhance your brand reputation. 

Our own NI Chamber Business Awards recognise outstanding achievements across various categories, from export excellence to environmental sustainability. Winning or being shortlisted for these prestigious awards provides valuable third-party endorsement of your business excellence, which can be leveraged in your marketing and PR efforts. 

 

Share your good news on NI Chamber’s website 

At NI Chamber, we're committed to helping you raise your profile and connect with the right audience to drive your business forward.  

Our comprehensive Promote services offer a multi-faceted approach to enhancing your visibility and reputation in the business community. Let us help you tell your story and achieve your business growth objectives. 

Your membership has so much to offer – it’s time to utilise it to the fullest extent and grow with NI Chamber. 

Log in to your account here and start publishing your news stories and business updates. 

If you’re having trouble logging in, please get in touch with us here -- we’re here to help! 

 

More NI Chamber membership benefits 

Whichever NI Chamber membership you choose, you will have a wealth of benefits at your fingertips.  

If you are keen to access a wider range of NI Chamber membership benefits like featuring in Ambition magazine, accessing exclusive networking and policy-themed roundtables, speaking at or hosting NI Chamber events, and more, you can upgrade your account by getting in touch with the Business Development team. Contact caroline.coyle@northernirelandchamber.com  

 

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